Advertising in The Archer is in the form of boxed displays. Each page in the paper is divided into five columns. The size of a display is the number of columns wide by the number of centimetres high, and the cost is determined by the size.
The basic rate is £5 per column (width) per centimetre (height). So, for example, an advert that is 1 column wide by 4 centimetres high costs £20, and an advert that is 2 columns wide by 6 centimetres high costs £60.
The largest advert that we are presently able to take is a quarter page (3 columns by 16 cms).
Discounts are offered for advertising that is repeated in several successive issues, as follows:
| Period | Discount | 3 months | 10% | 6 months | 20% | 9 months | 30% | 12 months | 40% |
|---|
We do not normally undertake to place an advert on any specific page, but will endeavour to fulfill requests if space permits, but with no guarantees. The Front and Back Pages attract a premium on the basic rate, but as they presently have their full quota of advertising, they are not currently available.
The Archer advertising representative is John Dearing.